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Custom Logo T-Shirts: A Guide to Clear, Readable, and Effective Printing

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What you need to know if you plan to print custom logo t-shirts.


In recent years, the trend of printing affordable custom t-shirts has grown enormously. Entrepreneurs (likely including you) and marketers have begun to realize the power of company logo t-shirts, used as a distinctive sign but also for brand promotion. Often, however, companies design t-shirts without any design knowledge, yet it's crucial to achieving their advertising goal. Designing custom logo t-shirts may seem like a simple task, but it can actually prove to be a valuable marketing tool. Whether you want to create your own company t-shirt or one for your employees, know that once worn (even outside the workplace), it will definitely get people talking about your company. Need advice on creating custom logo t-shirts to create a visible and effective logo? Read our guide in the following paragraphs!

Custom logo t-shirts: let's start with the type of t-shirt.

There are countless types of t-shirts: V-neck, polo neck, or crew neck, short sleeve, long sleeve, and so on. Keep in mind that the type of t-shirt you choose offers you different options for creating a distinctive print. For example, a long-sleeved t-shirt gives you the option of printing your logo along the sleeves. However, if you need to make t-shirts for employees, we recommend asking them directly, perhaps through a survey, which style they would like to wear. Not only will this make them feel special, but it will also encourage them to wear the t-shirt outside of work and contribute to promotional activities. After choosing the style of your custom logo t-shirt, it's time to choose the ideal fabric.

Custom logo t-shirt: choosing the fabric.

For those who print custom t-shirts , fabrics are just like canvases are for artists. Just as a poor-quality or poorly suited canvas can ruin a beautiful painting, the same can happen to a printed t-shirt. So it's essential to pay attention to the fabric. For example, for a work t-shirt, cotton is perfect. It's hard to ruin and is suitable for most printing techniques. And, by the way, here are some of the ideal materials for certain printing techniques:
  • Screen printing. Ideal fabric: Cotton
  • Direct digital printing. Ideal fabric: Cotton
  • Thermal transfer printing. Ideal fabric: Polyester
  • Sublimated printing. Ideal fabric: Polyester
There are also several variations, such as other synthetic fabrics or cotton-synthetic blends. Contact us directly via chat to find out which printing technique is best for you !
And now we come to one of the most important aspects of your logo t-shirts: choosing the color.

Custom logo t-shirt: the color of the t-shirt.

colors for cheap custom logo t-shirts Color is one of the most important aspects of communicating your company's personality . The hue and nuance of each color evoke different emotions in those who look at the t-shirt, so choosing the right shade is crucial. Here's what color psychology says about it:
  • Blue. This is a color capable of transmitting security and trust.
  • Red. It grabs attention and can create a sense of urgency.
  • Yellow . It instills optimism, but use it sparingly as it can irritate the eyes in the long run.
  • Green . It is a color capable of relaxing and instilling serenity.
  • Orange. It tends to encourage purchases (a bit like red).
  • Black. It conveys luxury and elegance.
  • White . In the Western world it is the color of purity.
  • Pink . A decidedly romantic color, perfect if your company attracts mostly (or exclusively) female customers.
  • Purple. It conveys seriousness and elegance, but also a good dose of mystery.
Choose the perfect color for your company (unless it already has signature colors) and then move on to the perfect shades for printing.

Custom logo t-shirt: the perfect color for printing.

In this regard, we strongly recommend choosing a color that creates a nice contrast with the background. If the T-shirt is white, you won't have any problems, but for other shades, the choice might be more difficult. For example, you can choose to use complementary colors: these are colors that, when mixed together, create a neutral tone, but when placed next to each other, they intensify each other. These colors are the following:
  • yellow and purple;
  • red and green;
  • blue and orange.
If these aren't your favorite shades, you can still follow the rule of pairing a bright color with a dark one and vice versa. Avoid combinations like blue and black or red and orange, as the print would be very unclear. Furthermore, to create a highly visible logo, we recommend choosing a muted color for the T-shirt and a decidedly brighter one for the print.

In conclusion

Now you're ready to create beautiful custom logo T-shirts. Remember all our tips, and if you have any further questions, please contact our customer service team, who will provide you with fully dedicated assistance. What are you waiting for? Order your affordable custom T-shirts now at Burger-print.nl !

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